There are great opportunities for growth in the GPS bike computers market, as more and more people from novice bicycle racers to professional ones turn to smart cycling solutions. These gadget incorporates GPS navigation which gives the cyclist details on speed, distance, location and direction making the cycling experience even better. Recent promotion of the use of health smart metrics and cycling as being an important form of exercising and as a sporting activity has tremendously boosted the use of the GPS bike computers. Popular brands in the market have incorporated new features such as a heart rate monitor, measurement of power output as well as compatibility with smart phones and other devices or smart devices making these computers more flexible to use.