The increasing necessity of natural and organic products in cosmetics and personal care products, food and beverages sectors or industries are some of the main reasons behind the high citronellol market growth rate. Citronellol, a monoterpenoid isolated from rose and citronella essential oils has been known to have multiple health benefits and great sweet floral scent. There is growing interest in citronellol, particularly in its application in perfumes and fragrances, and as a natural flavouring additive as consumers shift from synthetic to natural products.

This packaging is on the rise leading to the huge demand for clamshell packaging due to attributes such as versatility when used in food, electronics, and other pharmaceutical industries. This type of packaging is usually triangular and it means that it can be opened and closed as the need arises, and this kind of packaging is extremely protective to its contents. It comes in clamshell style made from PET, PVC as well as PS, with increased durability to enable product visibility to be proper. Since the consumer desires packaging that not only guards the product through its distribution channel but also attracts its potential buyer, clamshell packaging holds a strong prospect for brands.